![]() In 2011, Eyeo, the parent company of Adblock Plus, created an initiative called Acceptable Ads. The app came to the Google Chrome browser in 2010 and Safari in 2014.įree and open-source, the ad blocker would be the first choice for many were it not for the controversy surrounding its Acceptable Ads program. The program started as a Firefox add-on in 2006 as a spinoff of a program called Adblock. Best for: Those who don’t want to pay for an ad blocker.Īdblock Plus (ADP) is one of the oldest and most popular ad blockers.Cons: “Acceptable” Ads are turned on by default.
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